The Ceros team introduces Yodl
Yodl is a content delivery platform. A rich media content delivery platform. Comprising a desktop reader app and cms, the platform provides end-users with up-to-the-minute content - direct to their desktops. Content-owners are provided the tools to push rich content direct to consumer's desktops and crucially, gain real-time usage and subscription data.
Yodl is currently in beta and has been launched with Reed Business Information's Flightglobal brands. They seem pleased. So pleased they made a video about it. Take a look.
Read the official press release from Reed Business Information below:
Cutting-edge app brings Flightglobal to your fingertips Flightglobal users can access breaking aviation news and content whether they’re at their desk, on the go, or 30,000ft in the air thanks to a pioneering desktop app called Yodl. Divided into three core channels - Airline Business, All about Flying and All about Aircraft - the Yodl app acts like a desktop PA, automatically alerting users to breaking news or recently updated content via a handy window on their desktop. Users can choose precisely what they want to receive (aviation news, blogs, jobs, videos, digital magazine editions, special reports) and once YODL has downloaded new content it’s stored and ready to read - online, offline, in the air, and all for free.
“Increasingly our audiences are using different platforms to stay connected and we’ve been looking into new channels to help them do this,” said Flightglobal Marketing Director Snezana Petrovic. “Yodl conveniently brings all the selected content from Flightglobal to one place for the user, and stores it offline to view at leisure or when travelling. It is also very effective in bringing magazine content to life alongside online services. The user ultimately stays in control of what they want to receive and how they want to view it. Ceros has been a great partner and translated our requirements into effective functionality and an inspiring design.” The app - an aviation industry first - was developed in partnership with interactive publishing experts Ceros and comes hot on the heels of Flight's iPhone app which became available on iTunes last November.
“YODL is slick and easy to use,” says Ceros Co-Founder Dominic Duffy. “Using Adobe’s Air technology we’ve created an efficient, non-intrusive way to keep users informed. The Flightglobal team update the content, which can include video and interactivity, and Flightglobal users are delivered the content instantaneously. Simple.” YODL is completely free to use, compatible with all computers and operating systems and takes minutes to download. Visit www.flightglobal.com/yodl find out more, watch a video demo and download the app to your desktop.