WTF is the asset library? Meet your creative process' new best friend

June 3, 2024 - 6 min read

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WTF is the asset library? Meet your creative process's new best friend

Author: Mary Mattingly

Because we're obsessed with making your creative journey not just bearable, but downright enjoyable, we're jazzed to introduce you to our latest feature – the asset library. 

This powerful feature is here to kick your creative process up a notch, boost teamwork, and nail brand consistency. Now accessible in both Studio and Editor, the asset library is a one-stop shop for your assets, ready to be summoned at will in all your Ceros experiences. 

Because who has the time to search for the same asset over and over again?

What the funk is the asset library?

The asset library is a true ally in your creative quest. Like your own personal treasure trove, the asset library lets you save and categorize any asset – from carousels, buttons, images, videos, to logos, and yes, even full-page structures – at the click of a button. You can then use it in any Ceros experience.

Saving an asset is as simple as right-clicking on your chosen asset and selecting save to asset library. 🙃

These assets are not only available to you but also to every user within your Ceros account. After all, collaboration is truly key to creativity. 

Plus, sharing isn't just caring – it's smart! 💡

Simplicity at its best

The asset library is here to offer up some serious benefits, including:

  • A smoother creative process: No need to recreate the same assets for different experiences. With the asset library, redundancy is out, and speedier creation times are in. Déjà vu? More like déjà who (pls clap for that excellent play on words 😅).
  • Enhanced collaboration: The asset library is all about sharing the love. Saved assets are up for grabs for all account users, making teamwork easier than ever.
  • Brand & design consistency: Imagine having all your branding assets at your fingertips, ready to ensure a uniform brand look and feel across all your experiences. Wait, why are you imagining? Go try the asset library out. That’s the point of this whole blog.
  • Even faster asset discovery: The categorization feature lets you organize assets into custom categories, making it a breeze to find the right one in seconds—no more endless scrolling through a massive library!

A step-by-step guide to mastering the asset library

Ready to take the asset library for a spin? Here's how you can effortlessly save, access, and use your assets across projects.

1. Start by picking the asset you want to save. Right-click on it and choose save to asset library. This neatly stores your selected asset in the asset library, making it readily accessible.

Screenshot showing the menu that pops up after right-clicking an asset to save to the asset library.

2. Organize your asset into a category.

After you hit "save to asset library," use the contextual toolbar to toss your asset right into a custom category. This keeps everything neat and makes it super easy to find later!

GIF showing a user right-clicking an asset, then saving it to a custom category.

Now, your saved asset is neatly stored in the asset library, accessible from both Studio and Editor. 

3. When you're ready to use a saved asset, open the asset library, navigate through your categories, find the asset you’re after, and simply drag it onto the canvas. It's that easy!

A user's asset library showing a button has been selected.

A note: While the categorization feature offers great organization benefits, it’s entirely optional – you can stick with your current setup and organize at your own pace.  🙌

Putting the asset library to use

Who's got the most to gain from the asset library? Well, let's see:

Branding & marketing teams: If you've ever played the logo scavenger hunt or the color palette matching game, you know it’s not as fun as it sounds. Juggling multiple projects and sifting through assets can lead to brand inconsistencies and waste valuable time. But fear not—the asset library is here to save the day! It provides a central location for all your brand assets, keeping your identity as uniform as a marching band. You can organize logos, palettes, and other assets into custom categories, making them easier to find and helping maintain brand consistency.

Design teams: For designers, consistency is key. However, creating unique elements for each new experience can feel like trying to paint the Mona Lisa with a toothbrush. That’s where the asset library comes in as your cheat code! You can save specific elements and structures for future use, no matter how many cooks are in the kitchen. This means no more wasting time rebuilding or re-uploading assets, which saves you oodles of time and boosts your productivity. Plus, by categorizing your saved elements and structures, you can quickly access them in future projects, ensuring efficiency even when juggling multiple clients.

Content teams: Keeping up with the demand for fresh, engaging content can be exhausting. Each new piece of content requiring unique assets can slow down production time and impact the team's ability to churn out high-quality content. But with the asset library, you can save and reuse key assets like a content magician, speeding up production and keeping your content machine humming smoothly.

Collaborative teams: When you've got a team with a diverse array of contributors, maintaining brand consistency can feel like herding cats. Team members who aren't branding gurus might unintentionally stray from the brand guidelines. That's where the asset library steps in, providing everyone in the account access to the same saved assets. So, no matter who's contributing, your brand identity stays as consistent as a metronome.

Freelancers & agencies: Juggling multiple clients or projects can feel like a high-stakes game of Tetris. There's always the risk of asset mix-ups, which can lead to confusion or brand inconsistencies. But the asset library helps you keep your assets neatly organized. This ensures you always use the right asset for the right client, maintaining brand integrity and making project management.

Dive in, try it out, let us know how it went 🏊

Now, it's your turn to take the asset library for a test drive. 

Whether you're a designer meticulously crafting stunning visuals, a marketer with a knack for engaging audiences, or a content creator who’s a magician with words, we invite you to jump in. 

Start saving your assets and see how it ramps up efficiency, teamwork, and brand consistency in your creative process.

Ready to take your creativity to the next level? Start exploring the asset library today!

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Frequently asked questions

What is the asset library in Ceros?

How does the asset library help maintain brand consistency?

Can I organize the assets in the asset library?

What types of assets can be saved to the asset library?